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Un-Kill Creativity

Un-Kill Creativity


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About the Book

Is innovation accidental? Why do we get the best ideas in the shower? Why are people creative in startup companies more than in Fortune 500 companies? In his fifth book, un kill creativity, researcher, author, and keynote speaker Dr. Yoram Solomon answers these and other questions, based on his doctoral research (From Startup to Maturity), his firsthand innovation experience, and the stories of some of the world's most innovative companies, such as Apple and Lockheed's Skunk Works. Solomon states that while great ideas appear accidental, you can create an environment where the probability of those accidents increases exponentially. Inspired by Teresa Amabile's article, How to Kill Creativity, his book, un kill creativity shows corporate America how to unleash employee creativity and harness it to consistently generate radically innovative products, services, processes, and business models. He focuses on 3 areas: organizational climate, team dynamics, and individual context. He proposes that: Innovation = Introspection + Intervention + Ideation + Implementation. The book explains the roles of respect, trust, diversity, political correctness, humor, and sarcasm in employee and team creativity. It shows the link between consistent innovation and exceptional financial results. In the book, Solomon breaks many creativity and innovation myths. The framework described in this book involves no implementation costs. All it requires is a change of management attitude.
About the Author: Dr. Yoram Solomon is a passionate innovation & creativity thought leader. He published 5 books, 9 patents, and as one of the creators of the Wi-Fi technology he was dubbed by Texas Instruments "TI's Great Innovator". He was named one of the Top 40 Innovation Bloggers in 2015 (#12), and is a columnist at Inc. Magazine, Innovation Excellence, and Dallas Innovates. He spent years studying why people are creative in startups more than in Fortune 500 companies, learning the cognitive processes that lead to generating creative ideas, and earned his PhD for that study. Yoram was the host of the first TEDxPlano in 2014. He was elected in 2015 to the Plano Independent School District Board of Trustees. Yoram served in the IDF 35th Airborne Paratrooper brigade and as a USAF CAP pilot and Aerospace Education Officer.


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Product Details
  • ISBN-13: 9781535525282
  • Publisher: Createspace Independent Publishing Platform
  • Publisher Imprint: Createspace Independent Publishing Platform
  • Height: 229 mm
  • No of Pages: 356
  • Series Title: English
  • Sub Title: How Corporate America can out-innovate startups
  • Width: 152 mm
  • ISBN-10: 1535525282
  • Publisher Date: 07 Oct 2016
  • Binding: Paperback
  • Language: English
  • Returnable: N
  • Spine Width: 19 mm
  • Weight: 526 gr


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