Unprecedented is the adjective most often ascribed to everything about Donald Trump. Trump @ Work is about the unprecedented impact that Donald Trump and his Presidency and style has had on attitudes and perceptions of leadership and management. This book brings a unique perspective about what has changed and what has not changed through humorous and true bullets and observations.
Why do some leaders get fired for things that other leaders boast about? In spite of controversy, why do some initiatives still get implemented? Is implementation all that matters? Is empathy and credibility still critical to success? Why aren't there any instruction manuals about how to navigate the new workplace? These are not questions raised by just a few. These are questions everyone in the workplace is asking. Trump @ Work explores these questions and many more. It reveals how the rules of the game have changed for everyone seeking success or at least, to survive. It's hard enough to keep up with leadership and management trends. Donald Trump is making it more difficult, not intentionally, not through the tweets he writes, but by how he is challenging the long existing norms. Who knew that tweeting would become an established way of communicating to an organization? Who knew that in spite of constant searing criticism, one can disregard it and continue to follow an agenda? Who knew that preaching to supporters and ignoring naysayers is a way to manage?
Whether you appreciate Donald Trump or not, he has had an impact on the thinking about leadership and management and the author precisely explores that impact in this book.
About the Author: Richard A. Moran is a nationally known authority on leadership and workplace issues. He is a venture capitalist, former executive at software companies and a former Accenture partner where he worked in media and entertainment, communications and technology. His clients have included News Corporation, AT&T, Apple, Hewlett Packard, American Airlines and Oracle, to name a few. He is credited with creating the genre of business bullet books based on his sense that success in business is based on simplicity, not complexity. He is the Vice Chair and CEO at Accretive Solutions and serves as a director on several boards.
Moran's previous books include: National Bestseller Never Confuse a Memo with Reality; Beware Those Who Ask for Feedback; Fear No Yellow Stickies; Cancel the Meetings, Keep the Doughnuts; and, Nuts, Bolts and Jolts. He has appeared on CNN, NPR, CNBC and in Fortune, the Financial Times and other media discussing change and leadership. His radio show In the Workplace runs weekly on KCBS. He is the President of Moran Manor & Vineyards and lives in San Francisco with his wife and four children.
