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Spa, Salon & Health Club Selling Skills

Spa, Salon & Health Club Selling Skills


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International Edition


About the Book

If you could drastically increase the value of each customer's visit to your Spa, Salon or Health Club by 60% or more...(Yes, certainly more!), how would that impact your business's profitability? To be brutally honest, sadly, most spas, salons or health clubs LOSE that amount every time a customer walks out of their door!
Salon Marketing has changed considerably over the last few years and so businesses need to embrace these changes to improve the way they sell to their clients without being 'in fear' of doing so. Besides the regular services & facilities offered, retail sales is now viewed as a significant source of additional revenue for salons and spas; and when successfully done, the profit from retail sales can even pay for the rent of your premises and part of the consumables.
This book: "Spa, Salon & Health Club Selling Skills" is therefore is a must have for anyone in the spa/ beauty salon/ health club & similar businesses on how to take the business further by Selling:
1. Yourselves (Customers go by what they see in you first- the way you carry & conduct yourself.
2. Your Services.
3. Retailing your Products.
4. Projecting the Right Salon Image.
It covers in detail, each step required for the Sales & Customer Service Process- the skills sets, behavior & attitude, and is aimed at all therapists, beauticians, receptionists, retail sales, customer service & shop floor staff, supervisors/team leaders & their managers, who are keen on creating a memorable experience that is enjoyable by encouraging customers to return again!
Potential profits could be walking out of the door every single day! Can your salon/ spa business afford this to be happening? Increase Sales in Your Spa/ Salon Today!

Here's what some of our Participants have to say after attending our session on: 'Professional Selling Skills for SPA's, Salons and Health Clubs'
"Very interesting....One of the best I have had in my life. After the training, I was clear about the objectives of selling in my spa....."
"It built our creativity to work in teams with open minds...Learnt a lot on up/ cross-selling, handling complaints politely & how to translate to profits! Awesome, Interesting!"
"Very useful information....the way to handle my Guests...very useful for my future...."
"I liked the fact that the Trainer was able to keep the attention & interest of the participants at ALL times...A lot of useful information!!! Forced us to think by ourselves"
"Excellent Training!"
"Clear, great information-loved the exercises, examples...I gained enough & valuable information- Gerard, A great Trainer!!!"
"Helped me greatly on my self-confidence, handling complaints & being customer focused!"
"Every part clearly understood...Gained extensive knowledge in selling, up-selling, cross-selling our services...Changed my personal attitude!!! Thanks a lot..."


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Product Details
  • ISBN-13: 9798223006909
  • Publisher: Draft2digital
  • Publisher Imprint: Gerard Assey
  • Height: 216 mm
  • No of Pages: 216
  • Spine Width: 12 mm
  • Width: 140 mm
  • ISBN-10: 8223006901
  • Publisher Date: 19 Apr 2023
  • Binding: Paperback
  • Language: English
  • Returnable: N
  • Weight: 331 gr


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