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The Search for Survival

The Search for Survival


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About the Book

In recent decades, technology has changed rapidly to the point that it can very quickly affect a seemingly impregnable company or industry. Unexpected technological developments enable innovators to offer new products and services that threaten incumbents. In order to survive, existing firms must be able to see a disruption on the horizon and figure out how to respond.

The Search for Survival: Lessons from Disruptive Technologies examines organizations that failed to develop a strategy for coping with a technological disruption and have suffered greatly or even gone out of business. The first chapter presents a model of how firms can respond to and hopefully survive a disruptive technology. Each following chapter focuses on firms that have failed to survive or whose future is in doubt, accompanied by an extensive, detailed discussion of the lessons learned from each company or field's failings, covering examples from industries such as recorded music, book publishing, video, newspaper, and higher education.


About the Author:

Henry C. Lucas, Jr., PhD, is Robert H. Smith Professor of Information systems at the Robert H. Smith School of Business at the University of Maryland. He has previously been on the faculty at New York University and Stanford University. He obtained his bachelor's degree from Yale University and his master's degree and doctorate from Massachusetts Institute of Technology. His published works include Praeger's Inside the Future: Surviving the Technology Revolution and Beware the Winner's Curse: Victories that Can Sink You and Your Company.


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Product Details
  • ISBN-13: 9781440802775
  • Publisher: Praeger
  • Publisher Imprint: Praeger
  • Depth: 19
  • Language: English
  • Returnable: Y
  • Spine Width: 23 mm
  • Weight: 616 gr
  • ISBN-10: 1440802777
  • Publisher Date: 06 Jun 2012
  • Binding: Hardback
  • Height: 239 mm
  • No of Pages: 243
  • Series Title: English
  • Sub Title: Lessons from Disruptive Technologies
  • Width: 160 mm


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