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RFID im Einzelhandel

RFID im Einzelhandel


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About the Book

Warenschwund, aufwändige Inventuren und fehlende Transparenz entlang der Wertschöpfungskette verursachen in der Einzelhandelsbranche jährlich hohe Kosten. Schenkt man der Meinung einiger Experten Glauben, so können diese Kosten durch den Einsatz von Radio-Frequency Identification reduziert werden. Seit Jahren wird RFID der endgültige Durchbruch im Bereich der Identifikationstechnologien prophezeit, der bisher im Einzelhandel aber ausgeblieben ist. Während RFID bei der Unterstützung und Steuerung logistischer Prozesse bereits wichtige Aufgaben übernimmt, ist es in der öffentlichen Wahrnehmung etwas ruhiger um die Technologie geworden. Ein entscheidender Faktor hierfür ist mit Sicherheit, dass der Nutzen der RFID-Technologie noch nicht in vollem Ausmaße an den Point of Sale und damit zu den Kunden vorgedrungen ist. Vor diesem Hintergrund wird die RFID-Technologie im Rahmen dieser Arbeit unter dem Aspekt ihrer vielseitigen Einsatzmöglichkeiten im Bereich des Einzelhandels betrachtet, um Potentiale und zukünftige Einsatzgebiete innerhalb der Branche zu erkennen.


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Product Details
  • ISBN-13: 9783639499544
  • Publisher: AV Akademikerverlag
  • Binding: Paperback
  • Language: German
  • Returnable: N
  • Spine Width: 4 mm
  • Width: 152 mm
  • ISBN-10: 3639499549
  • Publisher Date: 30 Jan 2014
  • Height: 229 mm
  • No of Pages: 72
  • Series Title: German
  • Weight: 168 gr


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