The COVID-19 pandemic dramatically changed our normal--both in life and in business. The timely volume provides a map of how the world has been significantly changed by the post-COVID-19 pandemic, not only in terms of work and business life but also linking other areas of personal life as well.
The volume explores the diverse impacts of the pandemic on businesses and workplaces, addressing topics such as changes in organizational structures, operations, and marketing and consumer behavior. Sharing their rich insights and perspectives on today's business world, the authors also look at personal psychological well-being, the role of spirituality, employee satisfaction, an organization's future competitiveness, and quality of life have been affected and changed by the COVID-19 pandemic.
Chapters discuss the challenges and complications of flexible and hybrid working styles and digital collaboration platforms such as Microsoft teams. Other topics include changed consumer choices and shopping psychology, internet addiction, mental health challenges, new psychological aspects of the art and culture industry, and more.
The authors also share effective strategies for creating work-life balance and improving psychological well-being and for navigating the "new normal."
Reshaping the Business World Post-COVID-19: Management Strategies for Sustainable Behavior Change will be valuable for both industry and academia as it covers concepts of business from various perspectives. The book is sure to help managers of all types navigate the new normal.
About the Author: Arvind K. Birdie, PhD, has been with various organizations in different roles and has more than eighteen years of experience in higher education. Presently she is a Visiting Professor at G. D Goenka University, Gurgaon, India. She was formerly Assistant Director of International Affairs at Amity University, Gurgaon. As an avid reader, she has expertise in teaching various interdisciplinary subjects with equal ease. In addition to academic teaching and training, Dr. Birdie organizes management development programs for corporate and academicians. She is a regular presenter at international and national conferences, and she has published papers in refereed journals. Her areas of interest include leadership, work-life balance, virtual work, and positive psychology. Dr. Birdie has been honored with the Prof. Mrs. Manju Thakur Memorial Award 2016 for Innovative Contributions in Research/Test Construction/Book Publication for her book Organizational Behavior and Virtual Work: Concepts and Analytical Approaches, presented at the 52nd National and 21st International Conference of the Indian Academy of Applied Psychology. She is also editor-in-chief of the book series 21st Business Management, published by Apple Academic Press.
Ruchi Joshi, PhD, is Assistant Professor at Amity University Rajasthan, India. She has over 10 years of experience in teaching, research, and counseling and has been associated with reputed organizations such as Mohan Lal Sukhadia University Udaipur, India, and Amity University Rajasthan, India. She has number of national and international publications to her credit and has also presented papers at international, national, and regional conferences, seminars, and workshops. In addition to teaching, she also shares her expertise as a resource person and panelist at workshops, panel discussions, seminars, and webinars on issues related to general well-being, mental health, physical, and sexual violence.
