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Qualitätsmanagementsysteme - Aufbau, Ablauf und Bewertung

Qualitätsmanagementsysteme - Aufbau, Ablauf und Bewertung


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About the Book

Studienarbeit aus dem Jahr 2003 im Fachbereich BWL - Unternehmensführung, Management, Organisation, Note: 1,3, Private Fachhochschule für Wirtschaft und Technik Vechta-Diepholz-Oldenburg; Abt. Vechta, Sprache: Deutsch, Abstract: Obwohl wir im Zeitalter der modernen Kommunikation leben, bestehen in vielen Unternehmen immer noch sehr kontroverse Meinungen über die jeweiligen Unternehmensziele. Soll man aufwendige und komplexe Produkte produzieren? Soll man sich an Kundenwünschen, den Mitarbeitern oder dem gesellschaftlichen Umfeld orientieren? Alle diese Aspekte haben jedoch eins gemeinsam, sie versuchen den Ansprüchen ihrer jeweiligen Zielgruppe gerecht zu werden. Da Unternehmungen sich also an verschiedenen Anforderungen orientieren können, haben sie demnach auch unterschiedliche Auffassungen von der Qualität ihrer Erzeugnisse. Unabhängig von den Anforderungen der Zielgruppen, war es bis vor wenigen Jahren noch möglich, sich lediglich durch eine hohe Produktqualität am Markt erfolgreich zu bewähren. Doch heutzutage ist Produktqualität kein ausschlag-gebender Entscheidungsfaktor mehr für den Käufer, sondern zu einer Selbstverständlichkeit geworden. Dies liegt daran, dass auch andere Faktoren, wie Service, Image oder Umweltverträglichkeit von Produkten zu einem wichtigen Kaufkriterium der Verbraucher geworden sind. Aber auch der ständige Konkurrenzkampf und zunehmende Innovationsdruck sind Gründe, die die Unternehmen zwingen, die Komponente "Qualität" zunehmend gleichbedeutend mit den traditionellen Wettbewerbsfaktoren "Kosten" und "Zeit" zu betrachten. Es ist davon auszugehen, dass Qualität auch zukünftig eine immer wichtigere Rolle für eine erfolgreiche Unternehmensentwicklung spielen wird, um in dem sich ständig verschärfenden internationalen Wettbewerb bestehen zu können.


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Product Details
  • ISBN-13: 9783638884839
  • Publisher: Grin Publishing
  • Binding: Paperback
  • Language: German
  • Returnable: N
  • Spine Width: 4 mm
  • Width: 148 mm
  • ISBN-10: 363888483X
  • Publisher Date: 06 Jan 2008
  • Height: 210 mm
  • No of Pages: 60
  • Series Title: German
  • Weight: 141 gr


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