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Mitarbeiterfuhrung in der Steuerkanzlei

Mitarbeiterfuhrung in der Steuerkanzlei


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About the Book

Erfolgreiche Kanzleifuhrung geht Hand in Hand mit gelungener Mitarbeiterfuhrung. In der an Fachkraftemangel leidenden Steuerberaterbranche sind moderne Mitarbeitersuche, -fuhrung und -bindung entscheidende Erfolgsbausteine fur jede Kanzlei. Den Maßnahmen voraus geht das Employer Branding, um am Markt als potenzieller Arbeitgeber wahrgenommen zu werden. Das Ergebnis der unterschiedlichen Maßnahmen ist der Aufbau bzw. die Pflege einer Arbeitgebermarke, die die Steuerkanzlei als attraktiven Arbeitgeber positioniert. Employer Branding ist deshalb essenzieller Bestandteil moderner Mitarbeitergewinnung und langfristiger Mitarbeiterfuhrung.Das Buch stellt den Kanzleimitarbeiter in den Fokus, der wichtiger Bestandteil einer erfolgreichen Steuerkanzlei ist und aufgrund der hohen Nachfrage am Arbeitsmarkt von vielen Seiten umworben wird.Die Autorinnen geben einen Uberblick uber die verschiedenen Mitarbeiter-Generationen und -typen mit den jeweiligen Anforderungen an einen attraktiven Arbeitgeber. Sie zeigen die entscheidenden Kriterien auf, um die richtigen Mitarbeiter fur die eigene Kanzlei zu finden.Die wesentlichen Aspekte des Employer Branding und der Mitarbeiterfuhrung werden kompakt zusammengefasst und erla- Suche nach den richtigen Mitarbeitern inklusive einer Kommunikationsstrategie- Aktive Mitarbeiterentwicklung und -fuhrung fur eine maximale Bindung- Blick uber den Tellerrand hinaus auf moderne ArbeitsmethodenDurch praktische Arbeitshilfen wie z.B. Fragebogen, Mustervorlagen und Checklisten (auch zum Download), die individuell auf jede Kanzlei angepasst und im Praxisalltag verwendet werden konnen, wird das in dem Buch vermittelte Wissen abgerundet. Ausfuhrliche Beispiele bieten anschauliche Exkurse in innovative Kanzleien.


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Product Details
  • ISBN-13: 9783791049342
  • Publisher: Na
  • Height: 228 mm
  • Weight: 14 gr
  • ISBN-10: 3791049348
  • Binding: Paperback
  • Language: German
  • Width: 350 mm


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