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Growing Your Highly Profitable Face Painting Business

Growing Your Highly Profitable Face Painting Business


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About the Book

If you're a fairly new face painter or even an established artiste you may feel frustrated because you still don't 'get' how to attract more business. Maybe your competitors are racing ahead and scooping up all the opportunities, and with each passing day you're left wondering how to figure it all out on how to increase your customer base, your website visitors, your bookings and of course your profits. You can see the value of marketing but simply think it's too time-consuming and you may also worry that you just don't have the available funds to do so. Well finally this book has been written for the industry by the industry and you too can now discover how to grow your very own Highly Profitable Face Painting Business using proven low-cost marketing strategies. By putting what you learn from this book into practical controlled measures will help you to take consistent action in all of your key business areas, especially capitalising on those golden opportunities as and when they come your way. If you care enough about the future of your business, especially in these tough time, you must get active now by getting yourself out there big time with as many promotional principles as possible. In the 17 chapters of this book, Sherrill Church from Mimicks Face Painting will present you with a vast selection of simple solutions and sound policies that she has drawn from her own experiences of running a successful face painting business over the past two decades since 1990. She highlights how to overcome the usual challenges of customer retention and how best to develop ongoing relationships with them, how to identify who actually is your target market and then on how to build a value adding service so they are completely compelled to return for more. The practical advice in this book is accessible to everyone in the industry regardless of longevity and it will illustrate how really good money can be made by setting achievable goals that will massively improve your direction for growth so that you too can run a Highly Profitable Face Painting Business generating significant profits!
About the Author: Sherrill Church is the founder of Mimicks Face Painting, which was established in 1990. Most of Sherrill's friends, family and acquaintances were keen to point out to her in those early years that 'face painting was just a fad, give it three years and it'll be over, here today gone tomorrow', and the most insulting comments heard were 'you should get a proper job, you'll never earn any money just face painting'. Well over two decades later business is still booming and Sherrill is now painting 2nd generation customers and she enjoys a satisfying and very financially rewarding lifestyle that can only come from running a successful business that she is still passionately in love with. Sherrill's year-round working weekends consist of providing creative make-up services such as face painting, glitter tattoos and henna body art at birthday parties, school fetes, community fun-days, and shows and festivals, and is very much in demand at company events for business promotion. Her daughter Ashlea Henson, who was a young child when she started the company, is now a partner in the business and is responsible for the creative side of the company. During the week Sherrill trains private individuals who are looking to start a face painting company and are in need of learning the basic skills to get them going in this very lucrative and fulfilling business venture. She is also a training provider for one of the large Hair and Beauty Wholesalers and her courses take her across the whole of the UK. Recently she has been providing continued professional development courses for lecturers in colleges teaching them too on how to deliver the Themed Face Painting unit by City & Guilds and VTCT in their own colleges. People often ask her about the accomplishment and longevity of Mimicks Face Painting and how come it's been so successful over the years. It really is quite simple she says - She just has full-on passion and a strong belief in what she does, loving every moment of this five-minute wonder!


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Product Details
  • ISBN-13: 9780957626515
  • Publisher: Mimicks
  • Publisher Imprint: Mimicks
  • Height: 234 mm
  • No of Pages: 270
  • Series Title: English
  • Weight: 431 gr
  • ISBN-10: 0957626517
  • Publisher Date: 17 Apr 2013
  • Binding: Paperback
  • Language: English
  • Returnable: N
  • Spine Width: 14 mm
  • Width: 156 mm


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