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Exportförderung

Exportförderung


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About the Book

Die intemationale Geschaftstatigkeit ist fiir die Untemehmen, die davon beriihrten Under und die Weltwirtschaft zum Schliisselfaktor des Erfolgs geworden. Die Her- ausgeber beabsichtigen mit der Schriftenreibe mir-Edition, die multidimensionalen Managementanforderungen der intemationalen Untemehmenstatigkeit wissen- schaftlich zu begleiten. Die mir-Edition so11 zum einen der empirischen Festste11ung und der theoretischen Verarbeitung der in der Praxis des intemationalen Manage- ments beobachtbaren Phanomene dienen. Zum anderen so11en die hierdurch ge- wonnenen Erkenntnisse in Form von systematisiertem Wissen, DenkanstoBen und Handlungsempfehlungen verfiigbar gemacht werden. Diesem angewandten Wissenschaftsverstandnis fiihlt sich seit nunmehr dreiBig Jab- ren auch die in iiber 40 Undem gelesene und jiingst von 1380 US-Professoren als ''best rated joumal" im intemationalen Management plazierte intemationale Fach- zeitschrift mir -Management Intemational Review -verpflichtet. Wahrend dort al- lerdings nur kurzgefaBte Aufsatze publiziert werden, so11 hier der breitere Raum der Schriftenreihe den Autoren und Lesem die Moglichkeit zur umfanglichen und vertieften Auseinandersetzung mit dem jeweils behandelten Problem des intematio- nalen Managements eroffnen. Der Herausgeberpolitik von mir entsprechend, so11en auch in der Schriftenreihe innovative und dem Erkenntnisfortschritt dienende Bei- trage einer kritischen Offentlichkeit vorgeste11t werden. Es ist beabsichtigt, neben Forschungsergebnissen, insbesondere des wissenschaftlichen Nachwuchses, auch einschlagige Werke von Praktikem mit profundem Erfahrungswissen im intematio- nalen Management einzubeziehen. Das Auswablverfabren sieht vor, daB die Herausgeber gemeinsam iiber die Verof- fentlichung eines in der Reihe erscheinenden Werkes entscheiden. Sie laden zur Einsendung von Manuskripten in deutscher oder englischer Sprache ein, die bei Auswahl jeweils in der Originalsprache pUbliziert werden.


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Product Details
  • ISBN-13: 9783409137447
  • Publisher: Gabler Verlag
  • Publisher Imprint: Gabler Verlag
  • Edition: 1992 ed.
  • Language: German
  • Returnable: N
  • Spine Width: 15 mm
  • Weight: 503 gr
  • ISBN-10: 3409137440
  • Publisher Date: 01 Jan 1992
  • Binding: Paperback
  • Height: 244 mm
  • No of Pages: 258
  • Series Title: Mir-Edition
  • Sub Title: Exportentscheidungsprozesse Und Exporterfolg
  • Width: 170 mm


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