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Esports and the Media

Esports and the Media


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About the Book

This book takes a multidisciplinary approach to the question of esports and their role in society. A diverse group of authors tackle the impact of esports and the ways in which it has grown within the entertainment industry around the world.

Chapters offer a coherent response to the following questions: What role do esports play in the entertainment industry? What communication skills can be learned through esports? What do the media gain from broadcasting esports? What is the relationship between social networks and esports? What are the main marketing strategies used in esports? What effect does communicative globalization have on the development of esports? What is the relationship between merchandising and esports? What do communication experts think about esports?

Offering clear insights into this rapidly developing area, this volume will be of great interest to scholars, students, and anyone working in game studies, new media, leisure, sport studies, communication studies, transmedia literacy, and digital culture.


About the Author:

Angel Torres-Toukoumidis completed his PhD in Communication under the research line Media Literacy at the universities of Huelva, Seville, Málaga and Cádiz. He is Principal Investigator of the first university games laboratory in Ecuador (GAMELAB-UPS http: //gamelab.ups.edu.ec/). He is also currently Lecturer at the Universidad Politécnica Salesiana, Ecuador.


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Product Details
  • ISBN-13: 9781032222653
  • Publisher: Taylor & Francis
  • Publisher Imprint: Routledge
  • Height: 216 mm
  • No of Pages: 144
  • Series Title: Routledge Focus on Digital Media and Culture
  • Sub Title: Challenges and Expectations in a Multi-Screen Society
  • Width: 138 mm
  • ISBN-10: 1032222654
  • Publisher Date: 04 Jul 2022
  • Binding: Hardback
  • Language: English
  • Returnable: N
  • Spine Width: 0 mm
  • Weight: 316 gr


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