Building great software requires outstanding teamwork across multiple disciplines. All teams and participants need to align behind clear goals that deliver real value (outcomes), not just lots of features (output). Sprint Goals are the most powerful tool Scrum/Agile teams have to pursue high-value outcomes, but many Scrum Teams avoid them, misuse them, or struggle to apply them. Succeeding with Sprint Goals covers everything you need to define, create, and execute on Sprint Goals that deliver outstanding value to customers and the business.
Leading Scrum practitioner Maarten Dalmijn bridges the gap between theory and practice, offering a fresh, unique, and cohesive perspective on the Scrum framework that will be valuable to every Product Owner, Product Manager, Scrum Master, Agile coach, and technology executive. You will learn why Sprint Goals are so important, how to use them throughout the Sprint and at Review and Retrospective, how to overcome common obstacles to success, and how to use them to build high-performing teams.
As Dalmijn presents critical Scrum and product management fundamentals through the lens of the Sprint Goal, he helps you move your entire organization from low-value "feature factories" to high-value outcomes.
About the Author: Maarten Dalmijn is a consultant, speaker, trainer, and coach at Dalmijn Consulting. He helps companies and teams discover better ways of delivering value by sharing his expertise in Product Management, Agile, and Scrum. He is also an ambassador and editor at Serious Scrum, the largest publication on Medium about Scrum, where he has written more than 100 best-practice articles on Product Management and Scrum. He introduced Scrum at the fastest growing start-up in the Netherlands, helping them scale their Product Management and delivery process across multiple tech offices around the globe after the company secured a $22 million series A funding round.
