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About the Book

Among runners, it's called hitting the wall. You've reached the utter limit of your physical abilities. No amount of willpower can keep your legs moving, and your forward progress comes to a crashing halt sometimes literally.

In business and in life, it's called reaching impasse. You've worked a problem or a decision to the point where you're completely and utterly spent, and your forward progress has come to a crashing halt. Yet the challenge is still sitting there, staring you in the face, unresolved. Mocking you. Double-dog-daring you to try again to solve it. Because it knows you can't.

What we really need in these situations is an insight. One of those brilliant a-ha moments that suddenly illuminates the truth and fills us with certainty as to the best way forward and gives us the energy and inspiration to get there. The moment when everything just...clicks.

Unfortunately, it feels like insights have a mind of their own, showing up (or not) whenever they darn well feel like it and rarely when we really need them. But does it have to be this way? What if there were a way to give insight generation a helping hand? To conjure up insights when we really needed them? As it turns out, there is.

In Click: The Art + Science of Getting from Impasse to Insight, Dr. Eve Meceda shares her groundbreaking approach to facilitating and accelerating insight generation. Beginning with a brief history of insight, Dr. Meceda takes readers through the seven steps of her Impasse to Insight methodology, starting with Defining the Problem Statement and continuing through the final step of Transforming Insight into Action.

Drawing on the latest research and her own analysis of hundreds of real-life insight stories, Dr. Meceda explains how insight actually works and how to have more of these eureka moments at work and in life.


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Product Details
  • ISBN-13: 9781613431283
  • Publisher: Blooming Twig Books (NY)
  • Publisher Imprint: Blooming Twig Books (NY)
  • Height: 229 mm
  • No of Pages: 196
  • Spine Width: 13 mm
  • Weight: 408 gr
  • ISBN-10: 1613431287
  • Publisher Date: 01 Oct 2021
  • Binding: Paperback
  • Language: English
  • Returnable: N
  • Sub Title: The Art + Science of Getting from Impasse to Insight
  • Width: 152 mm


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