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Brand Management

Brand Management


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International Edition


About the Book

Brand Management - 3 Manuscripts in 1 Book, Including: Business Branding, Marketing Strategy and Business Development.

1)

BUSINESS BRANDING:

7 Easy Steps to Master Brand Management, Reputation Management, Business Communication & Storytelling.

YOU'LL LEARN:

  • Importance of branding
  • Understanding brand purpose with examples
  • Actionable steps that will help you build a brand trusted by people
  • Identifying the audience for your brand
  • Types of competitors and tips on identifying them
  • A comprehensive guide to market research
  • How to formulate your mission statement
  • Choosing the right brand name
  • Marketing strategies to spread the word about your brand
  • Innovative ideas to make your brand stand out
  • And much more!

2)

MARKETING STRATEGY:

7 Easy Steps to Master Marketing Fundamentals, Advertising Strategy, Marketing Management & Research.

YOU'LL LEARN:

  • How to understand the customer
  • Ways to navigate market analysis
  • The importance of the role that competition plays in strategy
  • Why distribution matters to your brand and consumers
  • The importance of the Marketing Mix
  • The purpose of conducting financial analysis
  • How to review and assess your marketing strategy
  • And much more!

3)

BUSINESS DEVELOPMENT:

7 Easy Steps to Master Growth Hacking, Lead Generation, Sales Funnels, Traffic & Viral Marketing.

YOU'LL LEARN:

- How to identify your target market

- Understanding your customer base and competitors

- How to identify the type of business you are running

- Setting and prioritizing SMART goals

- How to generate leads

- Increasing website traffic

- Using sales funnels to generate engaging leads

- Understanding how viral marketing works

- And much more!


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Product Details
  • ISBN-13: 9781088208380
  • Publisher: Santino Spencer
  • Binding: Paperback
  • Language: English
  • Returnable: N
  • Sub Title: 3-in-1 Guide to Master Business Branding, Brand Strategy, Employer Branding & Brand Identity
  • Width: 152 mm
  • ISBN-10: 108820838X
  • Publisher Date: 06 Jul 2023
  • Height: 229 mm
  • No of Pages: 186
  • Spine Width: 10 mm
  • Weight: 304 gr


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