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Balance-Orientiertes Vertriebscoaching

Balance-Orientiertes Vertriebscoaching


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About the Book

Die Wirtschaftslage ist so schlecht wie schon lange nicht mehr, Zinsspannen sinken, Betriebsergebnisse fallen, Provisionsergebnisse kippen, das Retailbanking gewinnt zunehmend an Bedeutung: In diesen Zeiten steht der Kundenberater unter enormem Erfolgsdruck: er muss forciert verkaufen, die Cross-Selling-Rate möglichst steigern; er darf nicht mehr nur abwarten, bis die Kunden zu ihm kommen, sondern konsequent auf diese zugehen und deren Bedürfnisse analysieren.
Das vorliegende Buch bietet Tipps und Informationen zur Optimierung des Verkaufsverhaltens unter drei wesentlichen Gesichtspunkten:
- Überzeugendes Auftreten gegenüber dem Kunden,
- Verkaufstechniken,
- Maßnahmen zur konsequenten Umsetzung und Beibehaltung des erlernten Verhaltens.
Zahlreiche Beispiele aus der Praxis und Checklisten bieten dem Leser unmittelbaren Nutzen für die tägliche Beratungspraxis.

About the Author: Josef Bierl ist Gründer der Perfect Train-Gesellschaft. Er hat langjährige Erfahrung als NLP-Trainer, Systemischer Berater und Coach. Er trainiert im Bereich Personalentwicklung und -management im Vertrieb Führungskräfte und Finanzberater v.a. in Sparkassen und Genossenschaftsbanken.


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Product Details
  • ISBN-13: 9783834900296
  • Publisher: Gabler Verlag
  • Binding: Hardback
  • Height: 216 mm
  • No of Pages: 238
  • Series Title: German
  • Sub Title: Mit Der Systemischen Aufstellungsmethode Mehr Erfolg Für Finanzverkäufer
  • Width: 140 mm
  • ISBN-10: 383490029X
  • Publisher Date: 26 Jan 2006
  • Edition: 2006 ed.
  • Language: German
  • Returnable: Y
  • Spine Width: 16 mm
  • Weight: 494 gr


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