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The Arrowhead

The Arrowhead


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About the Book

..".a modern day masterpiece... a must read!"Dirk Bak, CEO & President, Corporate Facilities Management, Inc."The ArrowHead hits the bullseye..."W. E. Pete Peterson, Co-founder, WordPerfect CorporationKevan Kjar founded ArrowHead3 Consulting and has worked with Fortune 100 companies on strategic product initiatives and has assisted thousands of executive, sales and marketing professionals around the world. "This is a must-read for sales, marketers and CEOs."Janet Eden-Harris, CMO & EVP Strategy, Market ForceMyles, VP of Sales, just lost another big deal to an inferior competitor; he missed his sales quota, and sales club in Paris. He struggles balancing his roles of VP, husband and father. Heather, his wife, a French major in college, has Paris on her 'bucket list.' Myles meets an old college buddy and everything begins to change. His old friend, successful in work & family, shares the four ArrowHead Tools, and Myles learns that a sharp message creates purpose, passion and power in his professional and personal life.In the tradition of The Goal, by Eliyahu Goldratt, The ArrowHead personalizes timeless professional and personal principles using an engaging story that both enlightens and inspires. ..".powerfully and inspiringly communicates that we are the creative force of our own destiny - both personally and professionally... I have seen it enable our double-digit growth."Mary Pigatti, VP, Global Sales and Customer Engagement, Fortune 100 company..".highlights the practical tools needed for persuasive story-selling, so you can win your ideal niche in the marketplace."Larry Ransom, Author, Tag You're It!, Founder, The Synergy Network..".a fantastic book that I will refer to it often and make required reading for my management team."Russ Wilding, CEO, iArchives, Inc.
About the Author: Kevan Kjar founded ArrowHead3 Consulting to help companies with a complex product craft a story that resonates with their buyers, aligns their team, and helps them to deliver that story with passion. Kevan has worked with companies such as Siemens, Schlumberger, SAP, Oracle, Johnson & Johnson, HealthMedia and many others with strategic product initiatives on a repeat basis. He has assisted thousands of executive, sales and marketing professionals in countries around the world. Kevan began his sales career with WordPerfect Corporation in Washington DC serving clients such as the Supreme Court, Environmental Protection Agency, House of Representatives, Senate and other federal agencies. Kevan also has led marketing efforts at technology companies Manugistics and Baan. Kevan holds a master's degree in Business Administration, and his hobbies include running marathons, hiking, traveling and collecting commercials. He is a certified NLP practitioner and enjoys working with Boy Scouts and serving as a youth mentor. He and his wife Anita have five children and live in Boise, Idaho with their youngest son.


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Product Details
  • ISBN-13: 9781461185093
  • Publisher: Createspace Independent Publishing Platform
  • Publisher Imprint: Createspace Independent Publishing Platform
  • Height: 229 mm
  • No of Pages: 186
  • Series Title: English
  • Sub Title: Winning the Story War
  • Width: 152 mm
  • ISBN-10: 1461185092
  • Publisher Date: 25 Jul 2011
  • Binding: Paperback
  • Language: English
  • Returnable: N
  • Spine Width: 11 mm
  • Weight: 331 gr


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