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Labyrinthe du Like

Labyrinthe du Like


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About the Book

Au coeur du tumulte des médias sociaux se trouve une harmonie secrète. Ce livre vous révèle comment vous pouvez l'appréhender et la maîtriser pour transformer votre manière de naviguer dans le paysage digital.

À travers dix chapitres fascinants, vous explorerez les rôles clés dans l'écosystème des médias sociaux. Du stratège au créateur de contenu, de l'analyste à l'influenceur, du spécialiste en SEO au gestionnaire de communauté, chaque personnage illustre une dimension unique de ce labyrinthe.

- Découvrez comment la stratégie des médias sociaux ressemble plus à un jeu de poker qu'à un jeu d'échecs, nécessitant une adaptation constante plutôt qu'un plan fixe.

- Explorez l'art de la création de contenu, où les mots et les images se combinent pour capturer l'attention, et où parfois, le silence peut être le plus puissant des messages.

- Comprenez la magie des publicités sur les médias sociaux, où même l'anti-publicité peut vendre et l'optimisation est un art en constante évolution.

- Découvrez comment lire entre les chiffres pour comprendre les tendances, tout en reconnaissant l'importance des données ignorées.

- Apprenez l'art de la résonance émotionnelle pour gérer une communauté et découvrez comment parfois, le silence est la meilleure réponse lors d'une crise.

- Naviguez dans les zones grises du droit des médias sociaux, en reconnaissant le rôle de la désobéissance civile numérique et en comprenant quand la censure peut être une forme de liberté.

- Découvrez comment la puissance de l'influence peut résider dans l'anonymat, et comment l'authenticité feinte est un art nécessaire, tout en restant conscient des dangers de l'admiration aveugle.

- Apprenez à lire les esprits à travers les écrans, tout en reconnaissant l'importance de ne pas comprendre toujours et les pièges de la sur-analyse.

- Explorez comment le référencement peut être un labyrinthe digital, où les erreurs peuvent conduire à l'optimisation et l'indirection est souvent le chemin le plus direct vers le succès.

- Découvrez l'art de la marque, où se démarquer peut signifier se fondre et où l'anonymat peut être la clé de l'attrait d'une marque.

Que vous soyez un professionnel du marketing digital, un entrepreneur, ou simplement quelqu'un qui souhaite comprendre les dynamiques des médias sociaux, ce livre vous offre des perspectives précieuses et innovantes. Vous apprendrez à voir ce labyrinthe non pas comme un défi à surmonter.


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Product Details
  • ISBN-13: 9798396260467
  • Publisher: Amazon Digital Services LLC - Kdp
  • Binding: Paperback
  • Language: French
  • Returnable: N
  • Sub Title: Le Pouvoir Caché de la Création de Contenu
  • Width: 127 mm
  • ISBN-10: 839626046X
  • Publisher Date: 27 May 2023
  • Height: 203 mm
  • No of Pages: 116
  • Spine Width: 6 mm
  • Weight: 172 gr


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