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El Líder Sensorial

El Líder Sensorial


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About the Book

What makes a leader capable of amassing millions of followers? According to N.C. Kurt, leaders such as Mahatma Gandhi and Mother Teresa had in common an interest in serving rather than being served, in listening and empathizing. It is this kind of leader, creative, intuitive, and trustworthy, that this book seeks to shape.

En la historia de la humanidad existieron líderes capaces de congregar a millones de seguidores aun sin una paga de por medio. La Madre Teresa de Calcuta y Mahatma Gandhi, entre otros, son un ejemplo de esta clase de personas. Ellos y tantos otros tenían algo en común: eran "líderes siervos", es decir, servían en lugar de ser servidos, y la fuerza imponente de su liderazgo era suficiente para que los siguieran en forma voluntaria. El objetivo principal de El líder sensorial es ayudar a las personas y a las organizaciones a desarrollar su máximo potencial mediante un incremento en el nivel de sus líderes, partiendo de la consigna de que sólo aumentando el nivel de liderazgo es posible optimizar la eficiencia de la organización. Mejorar a un líder no sólo impacta en su vida sino también en la de sus seguidores. El líder sensorial es una persona capaz de escuchar a los demás, generar empatía, comunicar correctamente sus objetivos, reconocer el talento y tener visión. Es creativo, intuitivo y confiable, admirado por todos. Ese es el tipo de líder que este libro enseña a forjar. Porque, al fin y al cabo, una sola persona -junto con la fuerza de su legado- es suficiente para iniciar un cambio en una organización, un gobierno o un mundo.
About the Author: N.C. Kurt is an Argentine marketing and publicity consultant. He studied design in visual communication at the National University of La Plata and received a postgraduate degree in packaging from the same institution.


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Product Details
  • ISBN-13: 9789876341813
  • Publisher: Ediciones Lea
  • Binding: Paperback
  • Height: 239 mm
  • No of Pages: 224
  • Spine Width: 15 mm
  • Weight: 750 gr
  • ISBN-10: 9876341812
  • Publisher Date: 01 Nov 2009
  • Depth: 19
  • Language: Spanish
  • Returnable: Y
  • Sub Title: El Siguiente Salto En La Evolución del Liderazgo
  • Width: 170 mm


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